Google Hotel Ads can help your hotel compete directly with OTAs, bringing potential guests straight to your website. Here’s how to make the most of it:
1. Set Up Google Hotel Ads – Link your hotel’s rates and availability to Google Ads for greater visibility.
2. Competitive Bidding – Outbid OTAs on your own brand name, ensuring potential guests see your direct booking option first.
3. Optimize Landing Pages – Ensure that users clicking your ad land on a seamless booking page.
Using Google Hotel Ads strategically can be a game-changer, redirecting traffic from OTAs and encouraging direct bookings.
